A review about “Small logo / product in a corner” is widely used advertising.
This is a mystery for young designers and clients which they keep asking for a long time in so many forums on the internet. Before getting into the topic we are going through some familiar things. What is the purpose of advertising? How can a small logo catch eyes? How will it sell a product? etc… The advertisement is not self-service terminals to sell product on the spot. The advertisement is something which grabs the audience and sticks to their mind. Sometimes a single object is enough to say a big thing, sometimes series.
And the placement of the logo is very important, you can see these logos commonly comes either in the bottom right or top right or in the bottom middle, where the attention is assured. Now back to point. the small logos are key points in such ads because the way it communicates, the visual will be always a good teaser to catch eyes and generate curiosity to complete the story.
The psychology behind this kind advertisement is “Human is curious, and love stories in all age”.
here are some examples.
